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Guest blogging sites (Blog submission sites) are the sites that accept and publish guest posts from external publishers/contributors, also known as “Guest Bloggers.” Guest post sites usually have more authority in Google SERPs and also have a wider audience.
There are multiple reasons why guest blogging websites are valuable for external contributors. For instance, these allow them to publish high-quality content (containing a link to their product/service) to bring more traffic to the required site.
Additionally, publishing content on blogs that accept guest posts will also increase the backlink profile of the site (whose link was added to the content), resulting in improved ranking.
And do you know? Using guest post sites to build backlinks and attract more traffic is considered a 100% white hat only if the content you publish provides valuable information to the users instead of just promoting a particular product/service.
Guest posting is important because it plays a crucial role in improving the search ranking of a site and bringing more organic traffic to it. It will help in obtaining do-follow backlinks that will give a vote of confidence to the search engine about your site, resulting in improved SERP ranking and, obviously, user engagement as well.
There are multiple other reasons why guest posting is essential; those are as follows:
Reaching new audiences: By publishing valuable content on guest blogging websites, site owners can access new audiences and build a wide online network.
Create awareness & trust: If you are a brand or online business, then you can use guest posting opportunities to build awareness or trust about the product/service you are offering.
To boost your site authority: Publishing guest posts on high-authority sites will encourage the search crawler to pass their entire authority as a “link juice” to your site, which will definitely boost your website authority.
To be successful in guest posting, you must follow the right approach, which we have discussed below in detail:
Find websites related to your niche: First of all, you have to look for a high-authority site that is both relevant to your niche/topic and also offers guest blogging opportunities.
Outreach webmaster: After finding the relevant site, you then have to hunt for the email addresses of the site admins to outreach them. And ask them if you can submit a guest post or not.
Be professional: While asking, you should professionally communicate with the webmaster. For this, you have to keep your message clear and concise. Try following the “You” approach in your message. During communication, you should also confirm the price of publishing guest content in case the webmaster accepts paid guest posts.
Create acceptable content: Once your collaboration request is approved, you should create acceptable content (that is, according to given guidelines). And submit it for publication.
Guest blogging offers numerous benefits, some of the major ones are discussed below:
However, keep in mind that you will only experience these benefits when your guest content is of high quality and published on a credible site with a vast audience.
There are a number of ways that you can use to find niche-relevant guest blogging sites.
The first way to find niche-relevant guest blogging sites is by obtaining their list. For this, there are numerous websites containing guest blogging sites like PrepostSEO. This guest post list will provide users with over 600+ premium and free guest posting sites, according to the selected niche or category.
Apart from the category, our guest post tool also allows users to set DA (domain authority) and PA (page authority) to find more specific sites that suit their requirements. After this, the tool will then provide a detailed list of guest posting sites along with their DA, PA, and contact (email address).
Utilizing this guest posting sites List will completely eliminate the need for manually finding niche-relevant sites, saving valuable time and effort for the user.
You can also find guest post sites that are relevant to your niche by analyzing the referring domains or backlinks of your competitors. Your competitors will be getting links from domains that will also be relevant to your niche.
So, you have to find those websites, which can be done by utilizing advanced research tools like Ahref. Tools like this will provide a long list of referring domains against the given website link.
You can outreach the admins of those sites for guest posting collaboration. This way, your site will give tough competition to its competitors (since both will have the same backlink profile).
Basically, guest post directories are sites that list the links to other websites that accept guest posts. The availability of guest post directories makes it easier for guest bloggers to find guest posting opportunities.
The good thing is that the directories not only provide links to guest sites but also provide other information that usually includes:
You can use special Google search operators to discover niche-relevant guest blogging sites. These operators are particular words/phrases that can improve your online search. Below, we have listed different words and phrases that you can use to find guest sites.
For Categories, you can add a category name along with this query
Moreover, there are some special Google search operators as well that you can use to filter out country-specific guest posting websites.
This is something most of you out there will be interested in. Since we all know that, we have to select the best sites relevant to our niche to get the most out of guest posting. Below are some factors that you have to take into consideration to identify which sites can be good for your niche.
First of all, you have to determine the niche relevancy of the guest blogging website to whom you are planning to outreach for a collaboration. You need to confirm whether the topics covered on the guest posting website are relevant to your site topics or not. If the answer is “yes,” then you are good to go.
In case you are planning to insert a guest post link in already existing content, then you have to make sure the webpage in which you are inserting the guest link is completely relevant or not.
Da refers to “Domain authority,” whereas PA refers to “Page authority.” Both these are essential SEO factors that help in determining the authoritativeness of a website. So, you have to check the DA PA of the guest post site and go with the one that has more DA PA scores.
To check DA PA, you can make use of our DA PA Checker. It is totally free to use and allows users to check up to 500 web URLs at once. This means you can process bulk websites at once and select the one that has a higher DA PA score.
After checking DA PA, you should monitor the previous month's traffic graph. If the site has a constant traffic graph and is going upward or smooth for a long time period, then this is a clear indication it is credible in the eyes of search engines. So, you should try your best to collaborate with these kinds of sites for guest posting.
On the contrary, if the traffic graph is not constant or the graph is going downward, then this means the site has recently got a penalty from the search engine. And you should avoid collaborating with it.
To check previous months' traffic trends of a site, you can get help from tools like Semrush. It will provide a traffic graph of the given for the previous years.
If you want to attract maximum organic traffic through guest posting, then you must have to write guest content that has the potential to rank above in search results.
You have to perform in-depth research about the topic you are planning to write about. Doing research will allow you to get familiar with the latest information that you can add to the content. Besides this, it will allow you to understand what others have already discussed about the topic and what you need to do to rank higher.
After gathering all the necessary info, you should start writing content that is readable and engaging. This kind of content not only allows the visitor to understand what you are trying to say but also encourages them to spend more time reading.
To quickly come up with content that is both readable and engaging, you can utilize our free paraphrasing tool that paraphrases the given text in a readable and engaging manner without altering the original meaning.
You should add the most relevant and high-volume keywords in guest post content to increase its search visibility. But, do not just load up with too many keywords; this will be keyword stuffing - an illegal SEO strategy.
Apart from keywords, you should also add visuals like pictures, videos, graphs, charts, etc, in the content to make it attractive for the visitor. Make sure the visuals also provide valuable info to the visitors.
In the end, you have to proofread the guest post content to ensure it is perfect in all aspects. Proofreading will involve taking care of multiple things. For instance, you have to ensure that you have covered all the necessary details in the content.
Additionally, you also have to ensure that the content is free from all kinds of grammatical errors. For this, you can make use of our grammar checker.
Most importantly, you have to confirm the written content is free from plagiarism. Otherwise, the site admin will reject it. So, to quickly check content for plagiarism, you can use our plagiarism checker free..
By following these steps, you can come up with high-quality content that is more likely to be ranked in the SERPs.
It is a practice that refers to publishing content written by another person on your website. It can be either free or paid. For guest bloggers, it is an excellent SEO tactic that will not only bring a good amount of organic to the site but also increase its backlink profile.
To start guest blogging, you have to follow the steps mentioned below:
The answer is “yes,” guest posting is still working in 2023. However, it is essential to follow the right approach to get the most out of it.